In The Media
Have a read of some of the recent buzz about the incredible benefits of Strapsicle, and how it's been a great business success for Strapsicle founder Lou Rice.
Strapsicle On Frankie
Lou Rice transformed a late-night mishap—dropping her Kindle on her baby's head—into the inspiration for Strapsicle, an ergonomic e-reader accessory that has grown into a multi-million-dollar brand. By starting small,...
Strapsicle On Escape
Vietnam’s blend of vibrant cities and serene countryside makes it a top travel pick. As the season shifts to wetter weather with mild temps and lower prices, pack versatile essentials...
Strapsicle On Who
Whether you are a Kindle convert looking for a way to spruce up your trusty reading partner, or an e-reader newbie looking to kick the year off and hit those...
Strapsicle on ZDNET
Need a beach read? Scoop up Emily Henry's novel of the same name on sale during Amazon's Book Sale, and scope out other great offers to stock your virtual library before...
Strapsicle on Daily Mail Australia
An Aussie couple has revealed how moving to Bali not only halved their everyday expenses but also significantly boosted their day-to-day lives. First-time parents Ben and Lou were paying a fortune in...
Strapsicle On Inside Small Business
Lou and Ben Rice’s e-reader accessory brand, Strapsicle, is a prime example of a small business experiencing rapid growth. After starting out online and in independent bookstores, the brand has...
Strapsicle On TechNews
Viral TikTok e-reader accessory ‘Strapsicle’ started as a breastfeeding accident, when Sydney Mum Lou Rice dropped her Kindle on her newborn son. (He was fine, but everyone got a huge...
Strapsicle On Real Simple
I believe in checking in a bag, in paying extra for additional luggage, and I don’t believe that one carry-on luggage is the only means of traveling. I am a maximalist packer—but for good...
Strapsicle On CNN
I’ve been trying to figure out how to read more for a while now, long before the calendar turned over to 2025. I know the gratification I get out of...
Strapsicle On ZDNET
If you're an avid e-reader like me (or even if you're new to the Kindle world), you probably quickly figured out how uncomfortable it can be to use the e-reader. That's not...
Strapsicle On Wired
We love Kindles here at WIRED. They’re simple, reliable, and perfect at what they do. If you’re looking for the best Kindle, you really can’t go wrong. One palm-sized device can...
Strapsicle On Inside Small Business
When her son Archie was a newborn, Lou Rice passed the late nights of nursing as many mothers do – with a good book. The new mum would lie in...












