Strapsicle featured in 7News

7News: The Kindle Strap Born From a 3am Feed

Aussie mum Lou Rice was in the throes of postpartum sleep deprivation when she came up with a business idea.

Lou was breastfeeding her newborn son Archie when she dozed off and accidentally dropped the Kindle she had been reading onto her bub’s head.

Read the full article on 7News

Screenshot of 7News article featuring Strapsicle

Tagged: Australia Founder Story
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